This past Thursday night, while unconfirmed reports spread regarding the Brown University gunman, the network's Kaitlan Collins posted on social media, highlighting the uncertainty and pointing viewers to her network’s 9pm newscast.
While it is by no means a perfect news source, her words seemed accurate to many. It is one of the organizations where there exists grounded and largely dependable reporting – notably during breaking news situations such as the one developing near a New Hampshire storage facility.
An Uncertain Situation Amid a Corporate Battle
But the news network, now 45 years old, finds itself in a uncertain position as two giant media empires vie for ownership of its corporate owner, Warner Bros Discovery.
No matter the result, the fate of CNN has been drawn into a high-stakes game of corporate ownership, rather than as a question of what benefits the information-seeking public.
“This is yet another example of the deep structural problems with roots in many years of governmental choices,” stated Victor Pickard, author of “Democracy Without Journalism?” and a academic specializing in media policy at the Penn.
The conjecture about the future owner of Warner Bros Discovery – could it be Netflix or Paramount Skydance? – fails to grasp a larger point.
“The narrative is crafted as a business story with key players as the protagonists, but there is hardly any discussion of the public interest,” Pickard explained.
The Additional Layer: The Former President
The network's predicament is made more complex by Donald Trump’s opinions about a network he has long portrayed as perhaps his main “fake news” antagonist.
Recall the shouts of “CNN sucks!” at Trump's rallies, his team's disciplinary withdrawal of reporter Jim Acosta’s press credentials, or his sparring with Collins in official meetings.
Trump now claims that CNN needs new ownership. You can read that as ownership that will insulate him from journalistic oversight. That is one reason why he seems to support Paramount Skydance, which has made a hostile bid.
Trump has reason to like that company more. For one thing, it is controlled by David Ellison, son of the Trump-friendly Larry Ellison, one of the world’s richest people.
The company, owner of CBS News, also recently installed the right-leaning Bari Weiss, famous for her “anti-woke” beliefs, as the top editor of that venerable news network.
A Possibility of More Instability
Significantly, if Netflix is successful, CNN and other cable outlets would first be carved out into a independent unit. That would be a relief to many at the network, but it’s far from a secure position. That setup could pave the way for CNN for yet another acquisition. The cycle continues.
In the view of Timothy Wu, much of this is a violation of antitrust statutes, anyway. The influential voice of big tech’s dominance stated that anti-trust laws should prohibit both deals.
“Each proposed deal would be bad for the country, and both should be opposed by the government,” Wu stated.
The Core Challenge and a Way Ahead
Regardless of the resolution in this situation, the underlying crisis remains.
“The present media landscape is a profoundly system hostile to democracy, but we ought not succumb to learned helplessness,” Pickard said. Government actions – dating back to the 1930s and 1940s – helped to foster this hyper-commercialized monster, and new policy decisions can tackle it.
Is this likely in an era where the head of the FCC won’t even affirm that the agency is independent? Overhaul is very unlikely now, but that doesn’t mean it will not happen in the future.
Measures that support independent news organizations, aid local journalism, subsidize public media, and prevent the concentration of media power in very few hands are not only possible – they are essential for a healthy democracy.
Regarding media ownership, bigger isn’t better. And news organizations including CNN cannot be pawns in the most recent corporate chess match.